Y'all may have heard that Reese Witherspoon opened her own lifestyle company, Draper James, recently. It features all things Southern from clothing to home accessories to stationery and more. There will be a little bit of editorial it seems like, with place to visit in the South, cute Southerisms, and Southern parties. This lifestyle website/company seems to be the latest trend with celebrities. As you may be aware Gwyneth Paltrow has "Goop" and Blake Lively has "Preserve". I don't know about you, but I think Reese Witherspoon is adorable and so are her products. Apparently, most of the items are produced in the South and you can tell by all the lace, gingham, floral, and stripe patterns that Draper James was definitely inspired by her Southern roots.
The price range is lower than Goop and Preserve and it ranges from $50 to $400 for sportswear, $25 to $250 for jewelry, $40 to $325 for handbags and leather goods, and $14 to $400 for home décor. It is definitely girly, preppy, and Southern. There are some good gifting items though! What do you think? You can also follow their instagram here for updates.